About

Windows Butterfly

Create a new and engaging multi-screen experience that uses Windows 10

Pre-flight

For their 50th anniversary, D&AD wrote the best set of briefs to date, touching on a wide range of industry disciplines, from digital to advertising, as well as graphic design to spatial. This brief set by Microsoft asked participants to create a new, multi-screen experience that would engage and encourage a wider audience to use Windows 10*. Windows Butterfly is a simple feature that can be added to Windows 10. By clicking the Butterfly icon, your device instantly transforms to meet your needs. Your documents, photos, contacts and more can now adapt to you, cutting out the clutter and giving you a more personal experience.

Credits

Ben Darvill – 2012 concept design and development

Industry

Computer

Butterfly icon design

Icon development

What is Windows Butterfly?

Copywriting

Three environments

Copywriting

Say goodbye to the clutter

Education

Family

Business

Russell Hepton

Russell Hepton

Designer

Role

Digital product design UX/Ui Branding

Skills

  • Brand Identity
  • Illustrator
  • Photoshop
  • User Experience

Turnaround

2 - 4 weeks

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