Bardo Industries
About
Yuppy Cakes is a Buenos Aires-based bakery that specializes in the manufacture of cupcakes, with a painstaking distinct blend of traditional and local flavors.
Yuppy Cakes was in the need of having an brand identity that would make them truly stand out from their competitors.
Our approach to solve the challenge was to create a vintage-yet-actual identity appealing both to millenians and to the general public.
Combining the strong traditional flavor of 1950’s America with a hint of classic Argentinean sign painting, and garnished with an autumnal hipster palette, we baked a cohesive branding identity that appeals to all generations — from baby boomers to millennials.
The result? A ‘foreign’ product artisanally shaped into warmly local, and a brand new business that conveys the trustworthy feel of a long-established brand.
http://www.bardoind.com/yuppy-cakes/
Industry
Food & Beverage
We created a serie of different branding application to cover all the needs for the different products of the Client.
Inside the Branding system, different illustrations were created and converted into patterns to be used as wrapping paper and packaging interiors. The stationery was key to embrace and reinforced the concept of the brand.
The Branding was applied to different products. We designed an original packaging for the cupcakes that displays and protects the product at the same time.
We designed a responsive website design, with E-Commerce capabilities, Social Media Integration and Search Engine Optimization.
Role
We were responsible of creating the Branding, Packaging, Stationery and other collateral as well as the Website Design.
Specialty
Branding
Wordpress Design and Developement
Skills
- Brochure
- Web Design
- Web Development
- Typography
- Brand Identity
- Graphic
- Logo Design
Turnaround
Ongoing
Cost
$10,000