Colin Newall
About
The original obstacle course challenge. They needed a new website to bring their brand up to date, while incorporating an e-commerce and race registration system. The key approach to the design was layers and texture. Pressing the mud into the visuals and lifting the calls-to-action with large, bold messages that fit the character of the events.
Industry
Sports & Athletes
Home page
Results
Mobile
Course map
Role
Overseeing the design and direction across different devices. Making sure that the audience had an experience that led them from event registration through to tracking results.
Skills
- Art Direction
- Brand Identity
- Web Design
- Responsive Design
Turnaround
1 - 3 months