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Conversion Gods is a marketing education company specialising in copywriting and conversion rate optimisation. They needed a Wordpress website that would serve two purposes. 1) To provide a treasure trove of marketing education, and; 2) To convert website visitors into email subscribers. We used a number of growth hacks on this website to achieve high rates of lead generation.


Digital Products & Services


The style guide and brand guidelines for Conversion Gods


The homepage featuring a prominent lead capture panel.


The single blog post page designed for readability and again containing lead magnet areas.

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The very first page a first-time visitor will see when they land on the top level domain. We're currently testing this to see if it will increase lead conversions substantially.

Brent Turner

Brent Turner



I was responsible for the entire branding, layout and UX of the website and wanted to deliver a great platform for my client to blog from whilst effectively collecting subscribers via strategically placed lead magnets to boost visitor-to-lead conversions.


Complete Digital Brand Package


  • Genesis Framework
  • Web Design
  • WordPress
  • User Interface
  • User Experience
  • Brand Identity



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